Because brilliance must be respected, especially when it involves marketing in an era when image almost always passes for substance. (See the top 10 unfortunate political one-liners.)

她的本事让人佩服，尤其在这个今天形象往往被当作实质的营销时代。

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Her contacts and flair for political marketing won her election, first as a Liberal congresswoman in 1994, and four years later as an independent senator.

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For Beckford, one important lesson he learned in the modeling industry is the importance of understanding how to navigate the business, political, and marketing aspects.

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Other subjects include international business, which examines strategic international planning and implementation, as well as international marketing and how a political climate can affect a company's performance.

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