London, UK - August 11, 2011 - OnLive, the pioneer of cloud gaming, today announced its breakthrough instant-play videogame service will launch on 22nd September at the opening of the 2011 Eurogamer Expo London, with over 100 top-tier games instantly available for play via almost any broadband Internet connection throughout the UK on HDTV, PC, Mac, and iPad and Android tablets.
What travel agents learned from Expedia, Borders learned from Amazon, Tower Records learned from Apple iTunes and Blockbuster learned from Netflix, the traditional game makers are about to learn from free-to-play online videogame companies: their business is about to fall off a cliff.