"Hilton Huanying is an extension of our brand promise to ensure every guest feels cared for, valued and respected, " said Dave Horton, global head, Hilton Hotels & Resorts.

希尔顿欢迎计划的核心是我们的品牌承诺，即确保每一位游客都能感受到关心、重视和尊重。

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To create first-class brand is our goal, to produce top quality product is our faith, to provide perfect service is our duty. Sincerely treat every customer is our eternal promise.

创一流的品牌是我们的目标，做一流的产品是我们的信念，提供完善的服务是我们的职责，真诚相待每一位客户是我们永恒的承诺。

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Mingrui Model sticks to the idea of"pragmatic, highly efficient, innovative and joint development" The corporate brand is our open promise to you and a permanent trust.

公司的品牌是对贵方公开的承诺，是永久的信任，为客户提升有价值产品优势。

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Delivering on our brand promise across the globe is no easy feat, especially if you consider the hundreds of touch points where you can make an impact and create a distinctive brand experience for your stakeholders.

FORBES: Deloitte: Unifying a Global Brand

Most of the time, we sigh and accept the perceptual gap between the brand promise and our experience.

FORBES: Measuring the Distance Between a Brand Promise and a Brand Experience