Though calling it a local deals business in a mega-city like Beijing, for example, is a little bit of a misnomer, Chao says.

赵克仁还称，在北京这样的超大型城市，将糯米称为“本地”商户折扣服务似乎有些用词不当。

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Unlike the popular myth that EDM requires a mega-database that stores all the data that an organization deals with, it is only a common logical data model.

流行的观点认为 EDM 需要海量数据库来存储组织所处理的所有数据，但是事实上并非如此，EDM 仅仅是一个公共逻辑数据模型。

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True, the credit-fuelled mega-deals of old are unlikely to return soon.

实际上，旧式的信贷驱动型的巨型交易近期不可能重现。

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Mega-deals such as these are an indication of just how serious the quest for African oil has become.

FORBES: In Pursuit Of Elephants

But what if the industry, instead of continuing to waste all that money in mega-deals and duplicated effort, decided to revamp its intellectual property (IP) structure?

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Increasingly, big funds are banding together to chase mega-deals.

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