Masisa, a Chilean forestry company, invites employees to “imagine unimaginable businesses” aimed at poorer consumers.
智利一家林业企业Masisa,邀请职工 “虚构业务” 挖掘较贫困的潜在顾客。
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Masisa organises local carpenters into networks and connects them to low-income furniture buyers.
ECONOMIST: Schumpeter
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