... marketing mix 市场手段统合 marketing orientation 市场取向 marketing personality 市场人格 ...
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Researchers at Concordia University in Canada report in the journal Psychology and Marketing that online avatars usually reflect the personality of their creators.
加拿大的肯考迪亚大学的研究者在心理学与营销杂志上撰文称,在线的头像常常反应其创建者的个性。
General Motors` marketing identified each of its brands very well. So, a mere brief appearance of one of its cars in a movie could establish a character`s personality.
受益于通用营销策略中对旗下各品牌精准的市场定位,因此,哪怕仅仅是在电影中短暂地亮个相,开什么型号的通用汽车已足以塑造出片中人物的性格。
Polled after the game, the players didn't realize the Red Bull image apparently influenced their driving. Which suggests marketing doesn't just influence a brand's personality.
在比赛后进行了投票,玩家们都没意识到红牛标志很明显地影响到了他们的驾驶,这表明营销并不仅是影响了一个品牌的特性。
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