But this idea was usurped by the view that what really matters in marketing a product or service is its positioning, where it sits on the spectrum of customer needs.
但是这个观点遭到了质疑,主要是针对营销中产品到底应当怎样定位,也就是说这些定位到底是不是站在消费者的角度,考虑了消费者的需要。
Well, if marketing works, if it's worth the time and money, then I don't think it matters a bit if you're doing your job.
是的,如果营销起作用的话,如果它值得花时间和金钱的话,那么我认为他和你现在正在做的工作并没有多大的关系。
The number of options is lower in technical or legal matters, but it greatly increases for “softer” topics, for example, general subject or marketing documents.
在技术或法律文献中,可自由发挥的余地较小,但对于“宽泛的”主题,自由发挥的余地就会大大增加,例如,一般题材或营销文件等。
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