Design management refers to an approach whereby organizations make design-relevant decisions in a market and customer-oriented way as well as optimizing design-relevant (enterprise -) processes.

设计管理指一种以市场和消费者为中心的观点来做设计相关决策的管理方法，也指优化设计相关的企业流程。

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"A market-oriented approach is essential to the development of our cable and satellite business, " Chan says.

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And all of that will be facilitated with a more market-oriented currency approach.

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