This paper studies the linguistic features of English advertisements in rhetoric devices.

文章主要对英语广告修辞学方面的语言特征进行了初步的探讨。

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Then based on the 200 English advertisements collected, the thesis analyzes the linguistic features for achieving the functions of different steps.

基于作者收集的200个英文广告，本文紧接着分别总结了英文广告中为实现每一步骤功能所体现的不同的语言特点。

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