Are they too focused on expanding into other forms of advertising instead of improving the user experience of their core product?

他们是否过于关注拓展各种形式广告市场，而忽略了其核心产品用户体验的改善？

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Rich interfaces: Improvements in real-world metaphors and visualisation of complex data through rich-media UIs, improving the consumability of SOA services through improved user experience.

友好的界面：通过丰富的媒体用户界面提高与真实世界的相似度和复杂数据的可视化，通过用户体验的改进提高 SOA 服务的可用性。

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In fact, improving the user experience is what Ajax is all about.

事实上，改进用户体验正是Ajax要做的。

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WeChat's user base includes much of China's smartphone-owning middle class, a highly attractive target for advertising, but Tencent says it is still improving user experience and has no plans to make money off the service yet.

WSJ: China's Tencent Outperforms Its Western Peers

To get back to Instagram, I wrote a story last week about a brief conversation I had with Krieger, about how it would deal with monetization pressures while keeping its focus on continually improving user experience.

FORBES: What's Up, Instagram? I Can Use IFTTT To Post To Twitter Cards

"These vendors expanded their market reach and kept on improving the user experience of their Android devices, " said Ms. Cozza.

ENGADGET: Gartner: Apple leads the way among smartphone vendors, Android sees slight decline