浅析中国品牌国际化的海尔模式-毕业论文参考网 关键词：品牌国际化；海尔模式；中国品牌 [gap=1538]Key words：brand internationalization；Haier model；chinese brand
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And Haier Group and Ford as an example to described the model in the successful application of reality.
并以海尔集团和福特公司为例，阐述了该模型在现实上的成功应用。
Haier "s successful experience has important model significance and enlightenment to the common enterprises" brand management.
海尔的经验对一般企业的品牌经营具有重要的借鉴意义和启示。
This paper analyzed the staff training model of Haier Group, confirmed its part feasibility of the model, and came to the enlightenment for the training of our employees;
本章通过海尔集团员工培训模式的案例分析，证实了该模式的部分可行性，并得出对我国企业员工培训的启示；
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