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greenwashing
[ˈɡriːnˌwɒʃɪŋ] [ɡˈrinwɑːʃɪŋ]

  • n. 漂绿(组织以某些行为宣示自身对环保的付出,实际上却反其道而行)

网络释义英英释义

  漂绿

将这种止为称之为漂绿(GreenWashing):借助慈善勾应之名,正在眼前树站起更康健的抽象,主而争大众纰漏它们对天然战社会的负面影响。

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Greenwashing

  • abstract: Greenwashing (a compound word modelled on "whitewash"), or "green sheen," is a form of spin in which green PR or green marketing is deceptively used to promote the perception that an organization's products, aims and/or policies are environmentally friendly. Evidence that an organization is greenwashing often comes from pointing out the spending differences: When significantly more money or time has been spent advertising being "green" (that is, operating with consideration for the environment), than is actually spent on environmentally sound practices.

以上来源于: WordNet

 柯林斯英汉双解大词典 

greenwash /ˈɡriːnˌwɒʃ/

  • 1. 

    N a superficial or insincere display of concern for the environment that is shown by an organization 漂绿; 一个组织展现出来的表面的或不诚恳的关注环境的表现

双语例句权威例句

  • Beware of "greenwashing" -only claim to be as green as you truly are.

    警惕greenwashing”,只有自称是绿色作为的真实身分。

    youdao

  • It's not just consumers in the U.S. who are getting fed up with greenwashing.

    饱受绿色清洗之苦的只是美国消费者

    youdao

  • Call it greenwashing or not, but Greenpeace has found in its research that reusing products has environmental benefits, he said.

    称之为绿色清洗或者不是但是绿色和平组织已经发现自己研究重新利用产品环保利益

    youdao

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