At first, everything seems easy. But costs are higher than expected. And you'll soon discover there's more work required.

一开始每件事都看起来很容易。不过付出的代价要比预计的高。很快你就发现有更多事要做。

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In her class, everything seems to be easy.

在她的课上，一切似乎都很容易。

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If they score a hit, it seems easy, but really they are testing everything they see against a script.

FORBES: What Makes Analytics Wizards So Good? They Do Everything Backwards

The package has proved to be extremely successful and like everything that is successful when one reads Mr Brown's evidence it seems very easy to do.

BBC: ON THE BACKGROUND TO THE CASE