One weakness of this otherwise excellent book is that it tries to apply the theory of the long tail to fields far beyond entertainment and e-commerce.

这本书虽说十分优秀，但也存在不足之处，那就是它试图将“长尾巴”理论应用于远远超出娱乐和电子商务之外的领域。

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This paper briefly introduces the concept and successful cases of Long Tail Theory.

文章简单介绍了长尾理论的概念以及长尾效应下成功的案例。

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The "long tail" theory provides the idea that the library can take advantages of the Internet and the potential of the fringe readers to develop the benefit.

“长尾理论”的启示在于借助网络优势，发掘边缘成员的潜能，积少成多，利用数量上的规模优势取得效益。

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But if individuals have the opportunity to pick better, more ideally suited entertainment from a far wider selection, they will take it, according to the theory of the long tail.

ECONOMIST: What the long tail will do

One weakness of this otherwise excellent book is that it tries to apply the theory of the long tail to fields far beyond entertainment and e-commerce.

ECONOMIST: What the long tail will do