The first chapter introduces some basic theories about Integrated Marketing Strategy. The second chapter introduces the marketing planning process of a commercial estate project.

本文第一章介绍了整合营销传播的相关理论基础，第二章则对商业地产项目的营销策划过程模式做了一个全面的介绍；

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This paper expound the study of countermeasure basing on the new product CUVA marketing, laying emphasis on the marketing process of the planning stage .

本文从全国大学生排球联赛这个新产品的市场营销方面开展对策研究，侧重于计划阶段的市场营销过程研究。

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Mainly constructs from the property development enterprise's earlier period development to the real estate marketing process in the economic work carries on the tax-planning.

主要从房地产开发企业的前期开发建设到房地产营销过程中的经济业务进行税收筹划。

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Good strategic marketing planning can achieve this delicate balance by applying fresh approaches to the annual planning process.

FORBES: How CMOs Can Re-energize The Annual Planning Process

By inserting herself as the steward of a more in-depth planning process, she identified inefficiencies and began to make marketing the critical bridge between units for new bundles and cross-sell opportunities.

FORBES: How CMOs Can Re-energize The Annual Planning Process