When consumers have infinite shopping choices, any shopping inconvenience can be a business killer.
当消费者有了无限的购物选择后，任何不便捷的购物体验都可能成为公司的业务杀手。
It didn't help that the most widespread use of VRML appeared to be virtual shopping malls, which combined the risk of Internet purchasing with nearly all the inconvenience of visiting a real mall.
VRML 最广泛的用途就是虚拟购物中心，这并没有太多用处；因为这除了依然具有访问真正超市的所有不便之处，还引入了互联网购物的风险。
But online shopping also confronts many new challenges which include the inconvenience of remote transaction, lack of effective supervision and the risk of virtual platform.
但网上购物也面临着很多新的挑战，这其中包括远程交易的不便利，缺乏有效的监管以及虚拟平台的风险。
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