服务期望（Service Expectation）是顾客在服务消费之前对于服务的信念。在服务消费过程中或结束之后，顾客会把对服务绩效的感知与服务期望作对比，在此基础上形成...
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information expression and service expectation 信息表达与服务期望
expectation of service 期望服务水平
life expectation saving service 救生服务组
Service quality is also called service perception quality, which is decided by the difference between service expectation and real service effect.
服务质量也可被称为服务感知质量，归根结底乃是顾客的感觉和认知，它由顾客的服务期望和实际服务经历之间的比较决定。
参考来源 - 服务修复研究·2,447,543篇论文数据，部分数据来源于NoteExpress
The research shows customer participation is affected by service expectation;
研究结果表明，顾客的参与行为受到服务期望的影响；
Presentation, price, good marketing, great service – it all leads to an expectation of quality.
外观、价格、良好的营销、一流的服务-这一切导致了对质量的期望。
Probing further, they weren't willing to invest the time building up web galleries and inviting others only to find that the service might be priced out of their expectation.
进一步访谈得知，他们不愿意花时间建立网页图片分类和邀请其他人，因为很可能这种服务的价格会超出他们的期望。
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