Brand project department 品牌部门 ; 品牌事业部
Brand Project 品牌工程
Brand cooperation project 品牌合作项目
brand project manager 品牌策划总监
Brand Experience project design 品牌体验项目设计
Brand Image Upgrade Project 品牌形象提升工程
name-brand project 名牌工程
famous brand project 名牌工程
This part gives solution to project brand constract and operation.3.
该部分解决了项目品牌建设和运营的问题。
参考来源 - 房地产品牌建设管理理论研究·2,447,543篇论文数据，部分数据来源于NoteExpress
Lastly, in order to apply theory to reality, it is of high value in reality to cite the project brand marketing strategy of Xin Guang City Home 2 as an example.
最后，理论联系实际，介绍了新光城市广场二期的品牌营销战略，具有重要的现实参考价值。
This paper not only replies that small and medium sized real estate enterprises why and how to carry out project brand marketing strategy, and also has application consulting value.
正是在这种背景之下，本文提出了中小房地产企业品牌营销战略，从理论上回答了中小房地产企业是否有必要和如何进行项目品牌营销问题，又具有应用参考价值。
The main aspect of real estate brand includes enterprise brand and project brand. Enterprise brand will increase project well-know and affixation value. Project brand will enrich enterprise brand.
企业品牌与项目品牌是房地产品牌的主要塑造方面，企业品牌为项目品牌增加了较高的产品附加值及知名度，项目品牌完善丰富了企业品牌。
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