【Key words】Shanghai World Expo;Financial Innovation;insurance products innovation
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Rely on traditional direct marketing business of insurance sales model is weak, and insurance products of a single, industry imitation of a high rate, lack of innovation.
传统的依靠业务人员直接推销保险单的销售模式显得势单力薄,保险产品单一,同业间模仿率高,创新性不足。
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That means limiting competition and thwarting innovation in the kinds of insurance products that people will have access to.
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