"We live online and we want to own the hard-core fans, " says Sarandos, explaining why they targeted the show.

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The underdog sensation lost the game 1-0 but the hard-core fans who tuned in were treated to an absorbing game.

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The developer, which most recently worked on the multiplayer gameplay for "Tomb Raider, " promises this game will have mainstream appeal while offering new challenges for hard-core fans of the franchise.

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