The only problem was, nobody at the station had an arm small enough to actually reach in through the two-and-a-half inch opening and pack grease around the bearing.
Men and women representing the company have in the past run on the field of play, sometimes half-dressed and sometimes nude, bearing the slogan at the 2002 European Cup football final in Glasgow, this year's Superbowl and the 2003 US Open Golf among other events.