When it becomes obvious that a shortageofsomecommodity is developing as a result of a pricefixedbelowthemarket, richconsumersare accusedof taking "more than theirfairshare";
As a social scientist I wondered if anyone has as yet studied whether high tech companies have more than their fairmarketshare of the LEED certified buildings in the US?
Traditional all-market-cap-weighted index funds guarantee that you will receive your fairshare of stock market returns, and virtually assure that you will outperform, over the long term, 90% or more of the other investors in the marketplace.
He made the point that all investors are entitled to their fairshare of market returns, and the best way to capture these returns is with a portfolio of low-fee index funds.