The enterprise should realize that the execution of external PR activities alone does not constitute successful corporate public relations, but rather, it is just a part of the latter.
①认识到只做好外部的公关活动并非是成功的企业公共关系，公关活动只是公共关系的一部分。
Public relations in the ultimate sense are a systematic project, demanding the coordinated internal and external efforts.
真正意义上的公共关系是一项系统工程，要求企业内外兼修。
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