Everywhere one looks, there are product, technology and service gaps to be filled, each of which represents a new business opportunity for someone with the ability to recognize that the gap exists and the vision to develop and implement a strategy for filling it.

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Considering these results, I can say Witt and the agency probably did a pretty good job on steps three, four and five: Develop the Change Vision and Strategy, Communicate for Understanding and Buy-in, and Empower Others to Act.

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