Customer Delivered Value Theory 顾客让渡价值理论
From the customer delivered value theory, this paper constructs tourist delivered value in tourist areas.
本文从顾客让渡价值理论的角度，构建旅游景区游客让渡价值。
When planning and implementing shopping coupon promotion, the malls should optimize marketing program under the direction of Customer Delivered Value theory.
商场在策划和实施返券促销活动时，应当以顾客让渡价值理论为指导，对营销方案进行优化。
应用推荐