As language is dialogically based, the meanings of language can be understood only through reading in a dialogical way rather than through decoding or guessing simply.
由于语言是基于对话的，所以，应该采取对话的方式理解语言深刻内涵，而不仅仅是对字表含义的简单解读或猜测。
The decoding of message, conveyed by mascots designed by using animal image language, is restricted by cognitive context. And it has typical nationalities, rich connotative and associative meanings.
利用动物“形象”设计的吉祥物所传递的交际信息的解读受认知语境的制约，并具有典型的民族性，有着丰富的内涵意义和联想意义。
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