We must be aware of competitive advantage, distinguish the attractive segmented market, select overall orientation strategy and keep it through a series of behavior and communication.

识别可能的竞争优势，识别有吸引力的细分市场，选择整体定位策略，并通过系列的表现和沟通来保持这个定位。

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Our China productive and foreign trading enterprises both should take brand strategy as orientation, and set up their brand competitive power;

具有一定实力的大型生产企业和大型外贸企业要以品牌策略为导向，建立品牌竞争力；

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