...品牌原产地效应 ; 品牌特性感知 ; 品牌偏好 [gap=1039]Key words: sporting productions; brand - origin confusion; brand origin effect; brand characteristics perception; brand pref- ..
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This paper brings forward the significance and strategy of building green agri-foods country of origin brand based on the analysis of green agri-foods country of origin effect.
本文在分析绿色农产品原产地效应及其特点的基础上，提出了绿色农产品原产地品牌构建的意义和策略。
This questionnaire is part of my project which looking at the country of origin of brand and ethnocentrism effect on consumer behavior.
设计本问卷的目的为研究品牌原产地效应以及民族中心主义对消费者消费行为的影响。
This Paper empirically studies the existence of region- of-origin effect by taking Shanghai and Zhengzhou as examples and taking brand popularity as interference variable.
本研究以上海和郑州为原产地，以品牌知名度为干扰变量，以宴证方法研究了地区效应的存在性。
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