Bittorrent -- Bram Cohen debuted Bittorrent, a method of downloading files that pieced them together from many users' computers instead of pulling them from a single source, in 2002.
The BitTorrent software is thought to have been installed on more than 135 million computers and the BitTorrent company hopes to persuade some of those users to sign up for its entertainment service.
That said, we can agree with both Sarandos and BitTorrent as they more or less agree with each other: Users with legitimate access to the content they want will generally use that access instead of using tools like BitTorrent for piracy.