"It's a classic demonstration of the power of the situation," says Ayelet Fishbach, a behavioural scientist at the University of Chicago, Illinois.

美国芝加哥大学的行为科学家阿耶莱-费斯巴赫(Ayelet Fishbach)指出：“这是社会行为动机的一个典型案例。”

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In their studies, University of Chicago psychologists Minjung Koo and Ayelet Fishbach examined how people pursuing goals were affected by focusing on either how far they had already come (to-date thinking) or what was left to be accomplished (to-go thinking).

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