这一方法可能会引发“新一代”抗癌药物的诞生，该药物将可以用于阻止肿瘤细胞通过“转移”的过程向身体其他部位扩散。

The discovery might lead to a new generation of anti-cancer drugs that prevent tumour cells from spreading to other parts of the body through a process called metastasis.

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核心创意为：运用视觉夸张法以及讽刺性的幽默来说明，由于其惊人的清凉资产，因此海尼根能使身体的各部位复苏。

The core idea: By the use of visual hyperbole and sardonic humor assert that Heineken can revive parts of the body (and anything else ) because of its amazing refreshing properties.

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