现代质量管理不仅作为组织内部的一种管理职能,而且已经上升到经营战略层次。
Modern quality management is not only as a kind of management function inside of enterprises, but also ascends up to strategic aspect.
采用质量管理体系应当是组织的一项战略性决策。
The adoption of a quality management system should be a strategic decision of an organization.
本文运用了管理学、营销学、品牌管理、战略管理、质量管理、银行信贷等理论对信用卡的市场营销情况进行了分析。
This article has analyzed the marketing status of credit card industry by employing the theories as management, marketing, brand management, strategic management and bank credit, etc.
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