定位作为关键词第一次出现是在1969年，那是《行业营销管理》（Industrial Marketing Management）杂志刊登了我所写的题为《定位：同质化时代的竞争之道》的文章，当时“选择……
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对当今通信行业现状、发展趋势和株洲卫通现状进行分析，为关系营销管理研究奠定基础。
The analysis of the communications industry 'and China Satellite communications Corporation Zhuzhou Branch actuality and trend provide the basis to the research of relationship management.
集中和整合资源优势，充分发挥自身雄厚的管理和营销能力，做强主导行业，逐步开拓新的利润增长点。
Concentrate and reorganize the advantage resources, fully develop own abundant management and marketing ability, strengthen our leading industries, gradually develops the new profit growth spot.
所以，开展市场营销的风险管理对武烟和整个烟草行业重要而紧迫。
So it is very significant and urgent to explore marketing risk management for both Wuhan cigarette factory and the whole tobacco industry.
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