将广告收入注入到我们的志愿者社区将很容易引发错误奖励及开支管理的一场噩梦——而不这样做则会被看作极度不公平。
Injecting advertising revenue into the volunteer community could easily turn into a nightmare of false incentives and administration overhead - and not doing so could be considered extremely unfair.
这种在线社区可以交给志愿者维护，还可以通过广告和在线商城获得收益。
Such online communities can be sustained by volunteer labor, as well as generating revenue through advertising and e-commerce.
他们不希望感觉好像他们只是被动的广告受众，如果这样的话他们很可能放弃社区。
They don't want to feel like they're simply a captive audience for advertising, and if they do they're likely to abandon the community.
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