“很多孩子都会跟风派瑞丝·希尔顿或维多利亚·贝克汉姆，想穿得跟他们一样或者类似，”罗伯特在电话采访中说到。
"Lots of children will follow Paris Hilton or Victoria Beckham and want to have their clothes or be like them," Roberts said in a phone interview.
两位市场学专家——一位是波士顿大学的亨里克.哈格维，另一位是豪斯顿大学的范尼撒.帕瑞克——的研究给了该项目很大的启发。 当该项目进行时，他们都在乔治亚大学。
The study was inspired by the work of marketing experts Henrik Hagtvedt of Boston College and Vanessa Patrick of University of Houston; both of whom were at the University of Georgia during the study.
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