... Kickstarter上的一些项目在开始时目标不大,后来却一举成为数百万的大项目,有时候只需几天时间。Kickstarter的创始人之一杨希·斯特里克勒(Yancey Strickler)在会议上说,这种现象对他们的公司来说也是前所未见的。Kickstarter网站在2009年面世。
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斯特里克勒这样解释的加入:“佩里和我基本什么技术能力也没有。”
"Basically, Perry and I didn't have any technical skills whatsoever," Strickler explains of Adler's involvement.
“我觉得(营销人)能学到的就是,有些东西是极难复制的——我觉得这是好事——那就是真实性。”斯特里克勒说。
"I think what [marketers] can learn is something that will, in fact, be incredibly hard for them to recreate - which I think is a good thing - and that's authenticity," Strickler says.
『我觉得(营销人)能学到的就是,有些东西是极难复制的——我觉得这是好事——那就是真实性。』 斯特里克勒说。
“I think what [marketers] can learn is something that will, in fact, be incredibly hard for them to recreate – which I think is a good thing – and that's authenticity,” Strickler says.
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