结合80年代以来战略管理实践的发展,美国战略管理学家马凯兹进一步提出了归核化战略的新概念。所谓归核化,意指多元化经营的企业将其业务集中到其资源和能力具有竞争优势的领域。归核化战略思想的提出,提高了企业能力理论的实用性。归核化战略的基本思想是剥离非核心业务、分化亏损资产、回归主业保持适度相关多元化。
杭州会展业的归核化战略研究—《》—年第期—龙源期刊网 关键词]杭州;会展业;归核化战略 [gap=696]Key words] Hangzhou, MICE industry, refocusing strategy
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Reaction to this phenomenon, some scholars proposed the concept of refocus and studied the driving forces and effects of refocusing strategy.
回应这一现象,相关学者提出了归核化战略的概念,并对其动因与结果展开研究。
参考来源 - 公司治理对归核化战略决策及其实施效率的影响研究Relative studies show that decision-making of refocus strategy is a corrective means taken by diversified companies due to poor performance, so refocus is also a mean by which to prevent companies from failing in diversification strategy.
相关研究发现,归核化战略决策的制定通常是多元化战略实施后经营业绩不佳所采取的一种纠偏手段,因此,归核化也是防止企业败于多元化战略的有效途径。
参考来源 - 公司治理对归核化战略决策及其实施效率的影响研究·2,447,543篇论文数据,部分数据来源于NoteExpress
归核化战略已成为理论界及实业界关注的一大亮点。
Refocusing strategy has already become a hot issue in theoretical and industrial circles.
研究结果表明:企业实施归核化战略可大体分三步:①确定核心业务。
The results show that there are three steps to implement refocusing strategy: First, deciding core business.
企业实施归核化战略主要是企业在实施多元化战略失败或绩效不佳时,以各种手段清除非核心业务,用以加强或重构核心业务的战略选择。
When the enterprise is fail to do many things, Refocusing strategy is a choice, which clears the non-core affairs, and strengthen or re-structure core affairs.
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