“这是一项市场调研项目”首席执行官Torsten Muller - Otvos告诉BBS新闻的记者。
"It is a market research project," chief executive Torsten Muller-Otvos told BBC News.
市场调研公司BMRB为此项目采用了12个焦点组。
The market research company BMRB conducted 12 focus groups for the project.
“当时我对中国一无所知，”来中国后从事市场调研和项目开发工作的斯蒂芬斯说。
“I didn’t know anything about China,” said Mr. Stephens, who workedon market research and program development.
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