哈默对业务流程再造（BPR, Business Process Reengineering）的定义：从根本上反思业务流 程，对之进行彻底的重新设计，以便在成本、质 量、服务和速度等当代至关重要...
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如何对再造前后的业务流程进行评价成为了管理界广泛关注的课题。
How to evaluate old and new process has been being paid close attention to by management circle.
其次，在介绍了业务流程再造理论之后，本文对SEM公司的营销业务流程和营销组织进行诊断和分析。
Second, the thesis introduces BPR theory. And then, marketing process of SEM is diagnosed via analyzing marketing process and organization of SEM.
信息技术和业务流程再造这两个领域未来对工业工程师们特别重要。
Two areas that may be of special importance to IEs in the coming years include information technology (IT) and business process redesign.
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