扩张产品线、合并、收购、多重价格和其他手段的目的显然在于增强企业销售力。
Line extensions, mergers, acquisitions, multiple price points and other techniques are obviously designed to bulk up a company's sales.
信息产品的生产者可以通过版本差异化策略形成顾客对产品价值认知的差异化,从而实现信息产品的多重价格。
The producer can bring multi-price into effect through the tactics of edition difference, which can diversify the consumers' recognition of product values.
直到这几年Apple公司才将收费策略转向多重价格策略,在美国每首在iTunes上的歌统一价格为99美分,而在英国是79美分。
Until April this year, when it switched to a multi-tiered pricing system, every song available on iTunes cost a uniform 99 cents in America, 79 pence in Britain and so forth.
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