雪铁龙Technospace概念车,“C”首先代表中期规划目标的对比一下citroen实现,是基于品牌定位(Dongfeng Citroen)你知道雪铁龙、产品技术(Creative)、客户承诺(Commitment)三大支柱。其次,C在字母序列中排在第三,也代表雪铁龙了这是
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根据经典品牌个性理论和模型，提出了基于品牌个性维度的品牌定位诊断方法。
According to the brand personality dimension theories and models, a brand positioning diagnosis method is established based on the brand personality dimensions.
基于中国重汽集团品牌价值定位不准确、架构层级不规范，尚未建立起国际化品牌规划体系等管理现状。
Based on the management status of Sinotruk that the group brand value positions inaccurate, frame layers are not normalized and the international brand planning system is not built.
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