我们以喜来登酒店、索菲特酒店、和凯宾斯基酒店为例来看看这些国际品牌集团如何保持、延伸老牌酒店的生命力。
Let's take Sheraton, Sofitel and Kempinski as examples to see how the big brands to maintain and extend their brand power.
多数带有国际品牌名号的豪华酒店,只是由国际酒店集团替本地开发商进行经营管理。
Most of the luxury hotels carrying international brand names are just managed by the global hospitality groups on behalf of local developers.
永新集团希望为艾康尼斯引入的中方合作者,都是那些销售渠道广泛但缺乏较强国际品牌的企业。
Yongxin group hope for Jinake nice introducing Chinese partner, are the extensive sales channels but lack a strong international brand enterprises.
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