品牌扩展策略,又称特殊品牌策略,指企业利用其成功的品牌推出新产品或改良产品，以节省新产品的宣传介绍费用,使新产品能够顺利地迅速进入市场。
正因为如此，品牌扩展策略被许多企业视为拓展经营范围、提高知名度的利器，纷纷采用。
Positive as it does, brand's expanding strategy is see by many business enterprises as the sharp weapon which expands to conduct scope and raises popular IT y and adopt in succession.
当然，质量胜于数量，因此在社会网络上扩展品牌必须有策略地进行以最大化地获得机会并且不牺牲内容和交流。
Of course, quality trumps quantity, so extending a brand across the social Web must be done strategically to maximize opportunities without compromising content and communications.
许多公司使用强而有力的商标图像和品牌力量策略性地扩展他们的企业。
Many companies use the advantage of a strong brand image and brand power strategically to expand their businesses.
应用推荐