任何有关品牌理念的表达方式都是品牌信号。
Anything that is an expression of the idea the brand is trying to convey is a branding signal.
作为结果，新作品都作为一个强大的品牌信号为国际保育协会，一个重要的新使命的讯息。
As a result, the new mark works both as a powerful brand signal for Conservation International, and a critical new mission message.
是指用你的品牌理念去实现你的商业战略所用的策略和计划，走品牌战略需要了解什么样的品牌信号才能最大程度地强化你的品牌理念。
The plan you have to use your brand idea to deliver on your business strategy. A brand strategy necessitates understanding what branding signals will best reinforce your brand idea.
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