...)、广告与赞助(Advertising) 、媒体曝光(MediaExposure)、品牌跨地理能力(Geographic Spread)、品牌保护度(Branding Protection)、网站竞争力(petitiveness)、客户评价(Customer Evaluation)。
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美元疲软曾一度为底特律汽车制造商提供保护。但随着国外品牌的生产线纷至沓来，此优势已荡然无存。
The weak dollar would once have given Detroit some protection, but no longer, because of the ever-expanding number of "transplant" production lines.
Hewett表示，企业保护这些客户的品牌忠诚度的其中几个方法是，使用个性化和用户偏好策略、在线忠诚度计划以及在线提供客服等等。
To protect the loyalty of these customers, companies use personalization and user preference, online loyal programs and online customer care, to name a few methods, Hewett said.
女：你说得对。我们的品牌已经改变了，如果我们想保持客户的品牌忠诚度，我们就要考虑如何保护与改进我们的产品形象。
Eva: I think you're right. Our brand has changed, and if we want to keep brand loyalty, we need to think about protecting and improving our product image.
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