国际公关公司艾德曼负责此项信任度调查的劳伦斯·埃文斯说这一现象反映了“主权风险的出现”。
Laurence Evans, who oversaw the poll for Edelman, a consultancy, said it reflected “the age of sovereign risk”.
但这种姿态并不是公关噱头,否则风险也太高了,会威胁到它在这个网民人数已超过3亿的国家的业务。
But this posture is not a pr stunt. If it were, it would be an extraordinarily high-risk one. Its presence in a country that already has more than 300m of its people online is at stake.
高盛的风险管理也独树一帜——不像他的公关手段,高盛的风险管理的成果总在风险到来之后,方才展示在众人面前。
Goldman Sachs’s risk management stood out too—unlike the public-relations skills it subsequently displayed.
应用推荐