想要了解消费者要我们做什么最大的障碍是害怕。
The biggest obstacle to knowing what customers really think about us? Fear.
而且,该公司估计是世界上最了解消费者营销的公司。
And it probably knows more about consumer marketing than any other firm on the planet.
与印度雀巢一样,印度利华也深知了解消费者的必要性。
Like nestle India, Hindustan Unilever understands the need to get close to the customer.
But I was a really good programmer and I wanted to understand the consumer side of the Internet.
但我是个很好的程序设计师,我想了解互联网关于消费者的一面。
Now, it raises lots of interesting issues if a company does that and then boasts about it on the packaging or in marketing, because then people could overestimate how good those products are for them, so a lot of consumer education has to be done.
现在如果一个公司改进之后,在其包装,或市场上大肆宣扬,会引发许多争议,因为人们可能因此高估了,这些食品对其健康起到的作用,可见消费者应该对此有更多了解
应用推荐