In addition, to show how local TV broadcasters can now offer more than just linear TV channels, LG Electronics is showing its first Android-enabled smartphone prototype equipped with Mobile Digital TV (MDTV) reception, which offers conditional access functionality for future subscription broadcasts and the capability of receiving "non-real time" data such as electroniccoupons.
Because they include NFC, digital key-enabled phones could also be used to pay for public transportation, store electronic event tickets, access hotel rooms and redeem coupons.