The commission's revised "Green Guides" warn marketers against using labels that make broad claims, like "eco-friendly".

委员会修订的“绿色指南”警告商家不要使用像“生态友好型”这样表意宽泛的标签。

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“We communicate with our people about everything from how they can help us magnify our green message, to what scent we should choose for our next eco-friendly laundry detergent,” said Hollender.

他说：“从他们怎样帮助我们扩大我们绿色产品的影响到下一代环保洗涤剂应选择什么样的香剂成分，我们与他们交流多方面的事情”。

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Even conventional grocery stores are full of products that claim to be "green," "carbon neutral," "eco-friendly," or the big one - "natural."

现在就连传统的食品杂货店也要求全部商品是“绿色的”，“碳平衡的”，“环保的”，或者更严格的要——“纯天然的”。

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Mr. DAVID FRIEDMAN (Union of Concerned Scientists): There it is, right above the tachometer, a nice green eco-light that tells me I'm getting better fuel economy because I'm only operating on half the cylinders.

NPR: States Push Automakers on Fuel Efficiency

Green hopes Eco-Pak will change the "living in a box" perception of shipping containers at a price which won't break the bank.

CNN: New container home design thinks outside the box

Scottish Labour MSP Rhoda Grant's amendment was backed by the minister as it commended tourist industry partners for working together to develop green and eco-tourism.

BBC: Tourism debate 1