On the other hand, consumer needs is changing, and they are unsatisfied with me-too new products. They want to have new products which are personalized and truly met their wants.

另一方面，消费者需求在不知不觉中发生变化，他们对同质化的新品越来越不满，他们越来越希望获得个性化和真正满足他们需求的新品。

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With a focus on quality and on truly understanding the wants and needs of the American consumer, Toyota and Honda began designing cars that, over time, became the best sellers in their categories.

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Major League Baseball must strategically look at the ratings and devise a plan that reflects the wants and needs of the sports consumer in the 21st century.

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Instead of merely selling your product or service, engage the consumer in a conversation about his or her needs and wants and how your product or service can meet or fulfill that.

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